Is your Google profile costing you calls?

1Is your primary category the service that brings in the most money?

Google uses your categories to decide which searches you show up for.

2Do your address or service areas match where you actually work?

Distance is measured from here, so the wrong areas mean the wrong searches.

3Is the phone number on your profile answered during your listed hours?

A missed call usually goes to the next business on the list.

4Are your hours set, including holiday hours?

Wrong or missing hours can show you as closed, and people skip closed businesses.

5Did you get a new Google review in the last 30 days?

Recent reviews show searchers, and Google, that you’re busy and trusted.

6Do you reply to your reviews, good and bad?

Google recommends it, and people read the replies before they call.

7Do you have at least 10 real photos, with some added in the last 30 days?

Photos of your work and your team help people pick you over the next listing.

8Have you posted an update or offer in the last 7 days?

Posts show on your profile and give people a reason to call now.

9Are your services listed, each with a short description?

It helps your profile match the exact job someone searches for.

10Are your name, address and phone the same on Apple Maps, Bing and Yelp?

Matching details across the web make a business look established.

11Does your profile link to a page about this location and its services?

The link is where people check you out before they call.